(PlayStation: Double Life)

Content: Double Life is a television advertisement released in 1999 by SCE Europe. The 60-second long ad – conceived and written by copywriter James Sinclair, art director, Ed Morris and Trevor Beattie (creative director) – shows 19 PlayStation players discussing their gaming experience with the console. The ad was the most highly awarded in the world in 1999/2000 and has gone on to gain cult status.

Countries:

United Kingdom

Genres:

Drama

Runtime:

1 minutes

Year:

1999

Directors:

Frank Budgen

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Production companies:

TBWA Media Arts Lab

Actors:

Crews:

Screenplay

Director

Creative Director

Art Direction