The story revolves around the age-old conflict between religious ideology (represented by the term Khuda, meaning God) and human emotions (Mohabbat or Love) revolving in strict Islamic] families. Belonging to the society's elite, a young commerce graduate, Hammad (Imran Abbas Naqvi), encounters Imaan (Sadia Khan), the daughter of Moulvi Aleemuddin (Salman Shahid), who teaches Quran to the children of the vicinity and is also a Imam in a nearby Mosque. This encounter brings an immense change to Hammad's life. He leaves his house and family for Imaan. At one point, he gains employment as a porter and undertakes hard labour. He hopes the changes he makes, which include him finding religion and eventual spirituality will make him suitable for Imaan to her father. However his hopes and his transformation are in vain as Moulvi Aleem is unable to accept the concept of a love match for his daughter and to forgive the insult Hammad's family caused him when they realised Hammad loved Imaan. Imaan, meanwhile, is engaged to her cousin Abdullah (Ahmed Jahanzeb). She lives under the shadow of her domineering father, whom she dare not disobey. Imaan tells Hammad to return to his family, but he refuses. With an increasing sense of helplessness, Imaan becomes ever more stressed and eventually falls ill. The story ends with Imaan's death and Hammad also collapsing due to his grief, her voice ringing in his ears from when she told him that she couldn't be with him in this world but would be in the next.

Complete Story is dramatized in Season 2. The starting 14 episodes are same as Season 01 but in the end Hammad didn't die. He admitted in hospital after the shocking death of Imaan. When his health recovers, his parents send him to America where he gets into an affair with Christian girl Sarah Isaac (Kubra Khan). She loves Hammad a lot but her parents don't like Hammad as he is Muslim. Sarah left her home in Hammad's love. Due to Hammad's efforts she came back home and forgave her parents. They forgive her. In the end, Hammad decides to come back to Pakistan. Before the departure of the flight to Pakistan, Sarah catches up with him.

Farhad becomes friends with a man named Dilawar. Another female servant, Sajal, falls in love with Farhad but he tells her that his love lies elsewhere, upsetting her. After meeting Taimoor, Mahi's family agree to have her marry him. Mahi at first doesn't want to marry him, but later prepares to, which upsets Farhad.